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CASE STUDY

Giving Garden

Storytelling for a community garden rooted in food security, volunteerism, and shared purpose.

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PROJECT OVERVIEW

Giving Garden OKC is a nonprofit community garden focused on growing and donating fresh produce to local food pantries and organizations supporting food insecurity in Oklahoma City.

The organization wanted a series of videos that could communicate the heart behind their mission, encourage community involvement, and help potential volunteers and donors feel emotionally connected to the work being done.

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TYPE

Community Storytelling Campaign

ROLE

Director, Cinematographer, Editor

DELIVERABLES

Mission Video
Volunteer Spotlight
Fundraising Video

The primary goal of the project was to communicate the deeper purpose behind

Giving Garden OKC through authentic interviews, natural imagery,

and observational storytelling.

Rather than relying on scripted messaging, the videos focused on real voices, shared values, and the emotional connection between community, food, and service.

Community helping community is our main goal and focus.”

- JENN MABRY
Founder, Giving Garden OKC
THE PROCESS

I approached this project with a documentary mindset, focusing on authenticity, environment, and emotional resonance rather than polished commercial messaging.

Through interviews with organizers and volunteers, observational footage, and natural sound, the goal was to create videos that felt personal, grounded, and reflective of the community itself.

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01
IMMERSION
Spent time learning the story behind the garden, its mission, and the people involved.
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02
STORY GATHERING
Captured interviews and moments centered around food security, volunteerism, and community connection.
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03
EDIT & SHAPE
Crafted a natural, emotionally grounded narrative using real voices, ambient sound, and environmental imagery.
SUPPORTING VIDEOS
VOLUNTEER SPOTLIGHT
A short vignette centered around volunteer experience and community connection.
WHY GIVE TO GIVING GARDEN
A concise fundraising piece focused on food security and local impact.

THE IMPACT

The videos helped Giving Garden OKC communicate its mission in a more emotionally engaging and accessible way across community outreach, fundraising, and volunteer engagement efforts.

By focusing on real people and authentic storytelling, the project aimed to strengthen trust, encourage involvement, and bring visibility to the organization’s work within the local community.

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Meaningful work deserves meaningful storytelling.
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